Scrapswala
Cleaning Up the Mess: Branding & App Design for Scrapswala
Cleaning Up the Mess: Branding & App Design for Scrapswala
Year
Year
2025
2025
Client
Client
Service
Service
Category
Category
Branding
Branding
Budget
Budget
₹80,000
₹80,000
"These new gen design approach is really inspiring, I loved my idea being executed looks so effortless!"
"These new gen design approach is really inspiring, I loved my idea being executed looks so effortless!"
Manohar, CEO
Manohar, CEO
About the Brand
About the Brand
Scrapswala is a startup on a mission to streamline scrap and waste collection in Indian households by building a digital-first service platform. Focused on creating an inclusive, user-friendly experience, Scrapswala targets households with elderly members or those less comfortable with technology, making scrap selling accessible, dignified, and efficient.
Scrapswala is a startup on a mission to streamline scrap and waste collection in Indian households by building a digital-first service platform. Focused on creating an inclusive, user-friendly experience, Scrapswala targets households with elderly members or those less comfortable with technology, making scrap selling accessible, dignified, and efficient.
User-Centric Branding and Digital Experience for Scrapswala
User-Centric Branding and Digital Experience for Scrapswala
Logo, Website & Web App Design
Scrapswala set out to organize scrap collection in India—and we helped them bring that vision to life with a full-stack brand identity and digital experience. From a logo inspired by “mess being organized” to an intuitive website and web app, our work focused on one key audience: households with limited digital literacy.
We simplified the UI/UX to make the platform extremely accessible, especially for older users or less-educated household members. Every element—from icon placement to color contrast—was purposefully designed for clarity, ease, and mobile responsiveness. The result is a brand and digital product that is not just clean and modern, but also deeply inclusive and functional.
Logo, Website & Web App Design
Scrapswala set out to organize scrap collection in India—and we helped them bring that vision to life with a full-stack brand identity and digital experience. From a logo inspired by “mess being organized” to an intuitive website and web app, our work focused on one key audience: households with limited digital literacy.
We simplified the UI/UX to make the platform extremely accessible, especially for older users or less-educated household members. Every element—from icon placement to color contrast—was purposefully designed for clarity, ease, and mobile responsiveness. The result is a brand and digital product that is not just clean and modern, but also deeply inclusive and functional.
Conclusion
Conclusion
Through thoughtful design, functional development, and inclusive branding, we helped Scrapswala move from a rough idea to a fully working platform that empowers Indian households to recycle smarter. The brand now has a strong, credible presence—with tools and a digital face that reflect its ground-level values and long-term scalable ambition. We didn’t just deliver assets—we delivered empathy-built utility.
Through thoughtful design, functional development, and inclusive branding, we helped Scrapswala move from a rough idea to a fully working platform that empowers Indian households to recycle smarter. The brand now has a strong, credible presence—with tools and a digital face that reflect its ground-level values and long-term scalable ambition. We didn’t just deliver assets—we delivered empathy-built utility.
